Engage this year was organised on the SS Rotterdam and it turned out that it was possibly one of the best venues for a conference you could chose other than a dedicated conference facility, if only the windows would open.
IBM this year decided to host all of their big conferences in one place, all at the same time. Thomas Watson's motto for IBM employees for a long time was a single word "Think", so the marketing genius of IBM decided that we should all join together under this banner in 2018.
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